World’s Leading Sorghum Experts Descending on Lubbock Next Month - Morning Ag Clips

The conference brings together leading researchers, producers, and industry experts from around the world. Lubbock sits in the middle of one of the largest sorghum-growing regions in the country, which makes the location a natural draw for the kind of international crowd this event attracts. Texas Tech's sorghum research program has built enough of a reputation to land the city a spot on the global stage for this industry.

Monty Christian, executive director of marketing strategies in Research and Innovation at Texas Tech and chair of the conference planning committee, pointed to Lubbock's place in the sorghum belt as the reason the school was a fit to host. For farmers and agricultural businesses across the South Plains, having that many experts in one room downtown could open doors to new research partnerships and production practices that affect what gets planted and how it gets grown right here.

This is the kind of event that usually happens somewhere in Europe or South America. Lubbock landing the first U.S. Edition says something real about what Texas Tech has built in agricultural research over the past several years.