Jennifer Martinez and Vince Carrillo, the Magic 106.5 hosts who go by Chismosa and Cucuy on air, have spent more than 10 years turning Lubbock listeners into family.
The pair told KCBD they try to be the same people on the air that they are off it. "We're on the radio, pero somos familia," Martinez said. Carrillo said they get involved in the community and keep their conversations with listeners going once they are off the air.
That openness covers hard moments too. Martinez recently lost her mom, and she said she connected with listeners because so many were going through the same thing. That vulnerability has helped those relationships grow, she said.
The hosts also want people from other backgrounds to tune in. "Being Hispano, we welcome everybody," Martinez said, adding that nobody meets a stranger. Carrillo called the two of them a melting pot and invited newcomers to have a conversation and learn about their family traditions.
For listeners, that means a radio show that treats grief and celebration as shared ground.
After a decade on the air, their pitch is still four words: we're just like you.
Common questions
Who are Chismosa and Cucuy on Magic 106.5?
- Chismosa and Cucuy are the on-air names of Jennifer Martinez and Vince Carrillo, hosts on Magic 106.5 in Lubbock. They have spent more than 10 years turning listeners into family, and they told KCBD they try to be the same people on the air that they are off it.
How do the Magic 106.5 hosts connect with Lubbock listeners?
- They get involved in the community and keep their conversations with listeners going once they are off the air, Carrillo said. Martinez also shares hard moments, like recently losing her mom, and said she connected with listeners going through the same thing. She said that vulnerability has helped those relationships grow.
Is Magic 106.5 only for Hispanic listeners?
- No, the hosts say they want people from other backgrounds to tune in to Magic 106.5. Martinez said, "Being Hispano, we welcome everybody." The pair also say they try to be the same people on the air that they are off it, and they keep talking with listeners once they are off the air.