KCBD held the annual telethon on Veterans Day, Wednesday, Nov. 11. The nonprofit has operated locally since 2012 and counts the telethon as one of its largest fundraisers each year.

Each flight costs at least $250,000 and carries about 80 veterans, with all expenses paid. Covering a single veteran runs about $1,800. The South Plains trip lasts three days and two nights, longer than many other Honor Flight hubs, which spend one or two days in Washington.

The program prioritizes World War II, Korean and Vietnam War veterans. They lay wreaths at the memorials for those wars and visit memorials for each military branch, Arlington National Cemetery, the Military Women's Memorial and museums.

For local families, the money means shorter waits. Donations paid for two trips in 2026, and the group wants to fly again in spring and fall of 2027 to shrink its waiting list. The organization is also celebrating 15 missions with its first Celebration Fundraiser Gala on December 5.

The group has no paid staff, and volunteers handle the year-round logistics and fundraising.