Innerbody analyzed nationwide search data to rank America's favorite candies and spot which treats are gaining ground heading into Halloween. Texas picked Sour Punch Straws for the second year in a row. Arizona did the same.
SweeTarts are climbing fastest in Texas. They generated the biggest increase in search interest in the state heading into Halloween, even though Sour Punch Straws still hold the overall lead. Nationally, Sour Patch Kids took the top spot over the past 12 months, followed by Skittles, Snickers, Starburst and Twix.
For kids across Lubbock, Halloween means dressing up, knocking on doors and collecting enough sugar to stay wired until Thanksgiving. This study tracks what Texans search for online, not what lands in a Lubbock trick-or-treat bag, so nobody can say what neighbors here actually hand out. Still, if you're stocking a bowl, the search numbers lean sour.